BIM link to factories and supply chain.
This is particularly pertinent in the construction industry right now.For a long time, we’ve been chasing capital cost, regardless of carbon emissions or societal outcomes.
We haven’t previously placed value on things like sustainable design and this has led us into some of the issues we’re now facing, like climate change.As a result, we need to look at broadening out the outcomes we expect to get from construction projects, both now and in the future.We need to focus on the wider value piece.
We’ve got to get under the skin of the client, or Government department, and understand what’s really valuable.Moving to a value-based process requires us to be braver.
It requires more innovation..
Using process design thinking to highlight efficiency.Professor John Dyson spent more than 25 years at GlaxoSmithKline, eventually ending his career as VP, Head of Capital Strategy and Design, where he focussed on developing a long-term strategic approach to asset management..
While there, he engaged Bryden Wood and together they developed the Front End Factory, a collaborative endeavour to explore how to turn purpose and strategy into the right projects – which paved the way for Design to Value.He is committed to the betterment of lives through individual and collective endeavours.. As well as his business and pharmaceutical experience, Dyson is Professor of Human Enterprise at the University of Birmingham, focussing on project management, business strategy and collaboration.. Additionally, he is a qualified counsellor with a private practice and looks to bring the understanding of human behaviour into business and projects.. To learn more about our Design to Value philosophy, read Design to Value: The architecture of holistic design and creative technology by Professor John Dyson, Mark Bryden, Jaimie Johnston MBE and Martin Wood.
Available to purchase at.Unveiling the advantages of reference design with Bryden Wood.Learn about our innovative approach to design and construction through our video, 'What are the benefits of reference design'.